Clik here to view.
Visionary and curious: Exploring Creative Leadership for THNK
To support the development of THNK, the Amsterdam School of Creative Leadership, we have been engaged during the past few weeks in exploring the most crucial dilemmas in the marketing, educational...
View ArticleFirst Service Design Talks event in London, 22 March 2011
Following in the footsteps of the successful series of Service Design Talks held in Amsterdam over the past two years, we are happy to announce the first Service Design Talks event in London: On...
View ArticleClik here to view.
Living Sustainably: Exploring Ways Panasonic Can Support Green Living
How can people in the U.S. live a sustainable lifestyle? That’s the question STBY recently tried to answer during a project with the Reach Network commissioned by Panasonic. Any company developing...
View ArticleNew Design Documentaries Website
A new website dedicated to Design Documentaries – the technique developed by STBY Co-Founder and Creative Director Bas Raijmakers – is now live. The website brings together a whole range of different...
View ArticleClik here to view.
Izaskun Bilbao
Izaskun joined STBY’s London office as an intern in January 2011. She describes herself as “sensible and creative” and places a lot of emphasis on the small details in her work – something she...
View ArticleClik here to view.
STBY Sponsors the Global Service Jam
There’s less than a week to go before this years Global Service Jam gets underway. The jam brings together an incredibly wide range of people interested in service and customer experience; designers,...
View ArticleTiSDT – Second Print Run, and a New Trailer!
http://www.vimeo.com/20527888 This is Service Design Thinking, the book we recently collaborated on, is about to go through it’s second print run! Almost every copy from the first run is now sold out,...
View ArticleClik here to view.
Mark Nijland
Mark joined STBY in March 2011. He’s a final-year student at Avans University, studying Communication & Multimedia Design at their Academy of Media & User Experience. He’s also minoring in...
View ArticleService Design Talks London on Ustream
We discussed the TiSDT book on the 22nd of March in our studio in London. You can find the hour long skype between Jakob Schneider and Marc Stickdorn and 16 readers in London on STBY London’s Ustream...
View ArticleVideos to Inform and Inspire: Helping Novo Nordisk Design for Diabetes
STBY have recently completed a project with the Danish pharmaceutical company Novo Nordisk. We were asked to put a human face to four different types of patients with diabetes, all of whom cope with...
View ArticleDesign Research for Service Innovation
Our creative research projects connect organisations with the lives and experiences of their customers. This helps our clients to innovate their service offering, making it more valuable for both their...
View ArticleService Design Thinks Amsterdam
On March 30th a new Service Design Thinks event will take place in Amsterdam. The theme for this session is education for multi-disciplinary T-shaped professionals. Two speakers will give a brief...
View ArticleCustomer Talk article on Service Design
One of the editors of the online community for customer-focused businesses and innovative marketing has written an introduction on Service Design, based on interviews with Geke van Dijk from STBY and...
View ArticleBNO picking up on Service Design
The main association for designers in The Netherlands, BNO, published an extensive article about Service Design. The trigger was a review of the book This is Service Design Thinking, but the editor...
View ArticleSay yes to the mess!
For ‘The week of Service Design’ on Molblog, the online platform of the Dutch Marketing Magazine, Geke van Dijk was invited to contribute an article to illustrate the benefits of design research for...
View ArticleClik here to view.
Be part of our latest project!
STBY are starting a new project looking at how people use smartphones, and we’re looking for a whole range of different people to take part. Whether your young, old, a heavy or a light user, we want...
View ArticleSay yes to the mess!
For ‘The week of Service Design’ on Molblog, the online platform of the Dutch Marketing Magazine, Geke van Dijk was invited to contribute an article to illustrate the benefits of design research for...
View ArticleClik here to view.
TiSDT Wins an Award!
This is Service Design Thinking, the book STBY contributed to last year, has won an award – and a gold one at that! The book’s been given the Gold Award for Best Layout at the European Design Awards...
View ArticleCollaboration with Network Partners
In the spirit of a true network company, we are open for collaborations with parties offering additional expertises to ours, and working in a similar agile but highly professional approach. One of the...
View ArticleClik here to view.
Investigating Written Communication: Working With Reach in Telecoms to Find...
Do different people in different companies have the same conversations? Is the language people use influenced by context, culture, technology – or even all three? That’s what STBY have recently been...
View Article
